"Keep Moving"

BEYOND 2020, EPISODE 1

Clearly the events industry is one of the hardest hit by the Covid pandemic. Events everywhere ground to a halt as we all wait, wanting to learn when we can again be safe is large gatherings. And that waiting is tough. It’s easy to feel alone while isolating. (Duh.) But there is hope, and I want to help share some of those glimmers by talking to other professionals who have been hardest hit by the shut-down of events and find out what they’re doing to pursue their passions.

For this pilot episode, I caught up with one of my local favourite entrepreneurs and event managers; Brenton Thompson.

Brenton’s company, Summer Bounce Entertainment, is one of the most reputable interactive entertainment companies in the province. Prior to Covid, they were averaging over 400 events a year and were just expanding into tent rentals when the industry ground to a halt.

I think one of the most important pieces of advice he had was to “keep moving”. He emphasized that, while some companies are pulling back, waiting to see what comes next, he’s making a point of staying present, staying relevant and staying in the forefront of people’s minds. That way as the industry re-grows into its new form, he’ll be there, growing with it, rather than playing catch-up.